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Sustainable Business Case:
Nike

THE CONCEPT

 

Nike SB ES (EcoStreet) is an addition of two new styles to Nike SB, produced without any use of chemicals and a minimum use of recycled plastics to avoid the emissions of micro-plastics.

 

Performance is still the key factor – the upper is made from organic hemp, which is four times as durable as cotton.

 

Skateboarding shoes have a natural short lifespan due to the rough use – no chemicals are needed to prolong the color durability.

 

Nike SB ES works with circularity – no part of our shoes are wasted.



Individual project

May 2017

Nike SB ES 1

Nike SB ES 2

© 2018 Maria Madsen

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